Feeling the Heat: Food Business News

ADM Leads the Way in Naturally Derived Color Solutions with Black Carrot-Based Pigments

Red has long been associated with energy, strength, and determination, making it a popular choice for food and beverage applications looking to make a statement on the shelf. However, with synthetic colorants like FD&C Red #40 and Red #3 coming under increased scrutiny, the demand for clean-label, naturally sourced reds is on the rise. In response to this trend, black carrot-based solutions have emerged as a standout option, offering vibrant colors and a clean-label alternative to synthetic dyes.

Black carrots, known for their deep purple pigments called anthocyanins, provide a rich color spectrum ranging from deep purples to bright reds. Despite their appeal, harnessing the full potential of black carrots for color purposes presents technical challenges that require expertise in cultivation, extraction, and production processes. This is where ADM shines, with over 150 years of experience and a global team of color experts, food scientists, and engineers dedicated to creating stable color solutions that meet the demand for clean-label hues.

ADM’s vertical integration approach ensures traceability and quality control at every stage of the black carrot life cycle, from seed selection to processing. This meticulous attention to detail allows ADM to produce customized color solutions tailored to each customer’s needs, all while maintaining supply reliability and scalability. By combining expertise in naturally sourced color development with a commitment to sustainability, ADM is at the forefront of the food and beverage industry’s shift towards natural and environmentally friendly ingredients.

Black carrots offer a unique opportunity for manufacturers to enhance the visual appeal of their products with naturally derived colors. With ADM’s innovative approach and dedication to quality, sustainability, and tailored solutions, they are a valuable partner for companies looking to elevate their products with visually appealing, clean-label colors. As consumer demand for natural ingredients continues to grow, ADM’s black carrot-based color solutions represent a significant advancement in the industry.

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